The Top 5 Reasons People Don’t Work Out (and How to Overcome) — Reason 3: Value

While there are many people who don’t go to the gym for one reason or another, there are others who couldn’t imagine their life without the gym. If you go the gym, you expect certain things: treadmills and ellipticals, cold water fountains and cold air conditioning, classes that are both challenging and innovative. You may […]

The Top 5 Reasons People Don’t Work Out (and How to Overcome) — Reason 1: Time

If there is one thing I’ve learned from being in the fitness industry for more than 20 years, it’s that there is a psychology behind people’s exercise habits. It’s about much more than checking off the “I worked out today” box. People don’t know what to do, they feel intimidated, they get frustrated at lack of […]

How Does Your State Rank for Fitness? (Way to Go, Texas!)

All of the fitness tracker apps that we use nowadays have provided very accurate and enlightening information to fitness professionals. Before this type of technology, research was based on what people remembered about their workout. “I think I walked for 30 minutes.” Now that people are tracking their steps (and much more), real data allows […]

Fitness Monitoring and How to Get it Right

You’re working out. You’re making strides. You want to track your progress, right? But what’s the best method to use? There are lots of articles and opinions on this topic and it’s easy to get overwhelmed. Here are a few ways to keep track of your momentum without the use of fancy and expensive tools. […]